Published on 06.11.2024

And now for a new season!

Find out what’s happening behind the scenes of the Pink Lady® apple harvest with our growers.
Read all the way to the end – a comfort food autumn recipe is about to brighten up your evenings!

Find out how we carefully harvest
our delicious Pink Lady® apples!

The Pink Lady® apple harvest is one of the last ones to take place, from late October to early November. This is due to the time needed for the fruit to ripen and colour, which happens during the last few weeks on the tree. The cool nights and sunny days create an ideal thermal contrast, which allows the apples to develop their beautiful, distinctive, 100% natural colour.

Once the apples have reached maturity, the growers harvest the ripest fruit in several stages. Picking takes place over a period of 3 to 5 weeks, using traditional methods. To find out more, take a look at the life cycle of our apples.

Improve your meals with our freshly-picked
Pink Lady® apples!

Fancy a sweet and savoury recipe that’s both refreshing and comforting? You’ll love our autumn bowl with Pink Lady® apples, goat’s cheese and roasted red kuri squash!

This bowl, created by @welowcook, delicately combines the sweet, vanilla flavour of Pink Lady apples with the toasted notes of hazelnuts and cured ham, enhanced by the freshness of goat’s cheese.